Residents of Lake Shore’s north shore communities haven’t had it easy the last few years. Due to a massive drought, winter resorts and small businesses both tool a pretty major toll. Along with the menagerie of natural challenges, the area had to face the battle over incorporation of idyllic Olympic Valley. While it may be home to Squaw Valley Resort, it’s also renowned as the birthplace of some of the nation’s most celebrated terrains for winter sports. Luckily for president and CEO of Squaw Valley Ski Holdings, LLC., Andy Wirth and countless others, there may be relief ahead for both sides.
Knowing much like the rest of the locals just how tough the last four years have been, Wirth hopes there will be cohesion in the forecast for the community. Fortunately, nature allowed for some additional relief last year when early season storms sent colder temps helping Squaw Valley and numerous other Tahoe resorts open up several weeks sooner than the precedent set over the last ten years. Furthermore, backers of the political incorporation agenda have seemingly offered up better news when they withdrew efforts just this week.
Wirth along with many others knew this effort would threaten the civic climate for local small businesses. Spending hundreds of thousands of dollars in opposition of the incorporation effort, Wirth knew it could result in higher taxes for residents and businesses alike as well as decreases in the level of services that locals have come to rely on. Some of these critical services include snow plowing and even basic road maintenance.
The CEO with renowned business savvy and extensive experience also knew that the effort would have caused great division within the community. He hopes that now can be a time of healing for members of the town. Despite the incredibly deep pockets of backers pushing this political agenda, they couldn’t seem to rival the state’s Local Agency Formation Commission. California’s LAFC ultimately concluded that the proposed town wasn’t fiscally viable.
Now the co-founder of the Wounded Warrior Support and CEO, Wirth hopes that the community can take on more pressing matters like transportation with a united front. “This has been divisive… I just hope we all see this as a chance for healing,” he tells reporters. Olympic Valley may finally rest easy for now in the fact that these incorporation efforts have been put to bed for a time.
This article was published through the Reno-Gazette Journal.