For the longest time we have seen the meteoric rise in social media as a part of our day to day lives. Facebook in particular has become such a common part of our day to day life that those of us who are NOT on the website are considered outliers. Facebook is a great way to connect with friends, communicate with colleagues, and create a web presence for yourself. However, the easy way you can use Facebook is leading to some unforeseen issues and now we are seeing Facebook actually HURT the careers of people all over the country. Status Labs, an online reputation management company, listed a few ways that you can practice preventative care with your Facebook account.
Create a professional page for yourself.
Whether you are a business owner or merely someone looking to climb the corporate ladder, it is better for you to have a public Facebook for colleagues and a personal Facebook for friends and relatives. You want to present the best version of yourself possible to colleagues and potential bosses so make sure that your public page really shows off your best traits. Status Labs CEO Darius Fisher points out that hiring managers WILL look into your social media accounts, so you might as well give them something pleasant to see.
You should crank up your privacy settings.
Facebook, like all social media forays, makes its money by selling user information to companies looking to advertise on the platform. If you don’t want your information to end up on the front page of Google’s search results then you need to crank up the privacy settings for your Facebook account. Make sure that all of your posts, pictures, and sensitive details are set to ‘friends only’ and routinely search yourself on web search engines to make sure that the settings have stayed in place.
Avoid controversial conversations.
There is nothing wrong with having an opinion but that opinion could lead you to some trouble in the workplace. While it is an extreme example, we’ve seen city officials fired over having inflammatory or controversial comments on their page. When thinking of making a controversial post assume that your boss will be reading it. If you don’t want to post it at that point then you know you shouldn’t.